Your CMS is like a mature skeleton for your content marketing campaign! However great or informative your content is, if your CMS isn’t able to manage it correctly, you’ll undoubtedly end up losing nearly 50% of the impact it deserves. Though it might sounds like a debating point, but I’ve seen many companies upland just because their CMS aren’t able to keep up with their business ambitions and growth. And, the fact that you can’t simply toggle and switch your CMS makes your choice even more important. So, What Should You Look For When Choosing A CMS For Your Business? Today, there are multiple CMS platforms that top the list. It’s estimated that around half of all the websites are CMS based. In accordance to latest survey, Word P ress web development rules the game with over 60% of the CMS market. And what’s even more impressive is almost 30-35% of the websites run on Word P ress. Why It Is So Popular Amongst Word P ress Web Development Company?